With Safer Internet Day highlighting the theme “Too Good to Be True? Protecting Yourself and Others from Scams Online”, there’s no better time for businesses to think about online security.
Scams are becoming more sophisticated, and businesses are often easy targets. From fake websites to phishing emails, cybercriminals are constantly finding new ways to trick people. But the good news? A few simple steps can help protect your business, your customers, and your reputation.
Common Online Scams to Watch Out For
Fake Invoices & Payment Scams
Fraudsters send emails pretending to be suppliers or clients, asking for urgent payments. If you receive a request that seems unusual, always verify it with a phone call.
Phishing Emails & Messages
Scammers impersonate banks, social media platforms, or even Government Authorities, asking you to click a link and enter sensitive information. If in doubt, don’t click!
Too-Good-to-Be-True Offers
Whether it’s an unbelievable business deal, a “limited time” discount, or a surprise refund, if it feels too good to be true… it probably is.
Fake Websites & Cloned Pages
Scammers create websites that look just like trusted brands to steal login details or process fake transactions. Always check for HTTPS in the URL and look for signs of a secure, well-built site.
How to Protect Your Business Online
Secure Your Website
A professional, well-built website doesn’t just look good - it protects you and your customers. Features like SSL certificates, secure hosting infrastructure, and ongoing security maintenance help build trust and stop scammers in their tracks.
Keep Your Website Updated
This is one of the most important steps in keeping your website secure - regular updates and security patches help prevent breaches and keep your site secure.
Train Your Team
Educate employees on how to spot phishing attempts, fake websites, and suspicious emails. A little awareness can go a long way in preventing costly mistakes.
Use Strong Passwords & MFA
Encourage unique passwords for all accounts and enable multi-factor authentication (MFA) to add an extra layer of security. We highly recommend using a password manager.
Build Trust with Your Customers
Having a well-designed, secure website reassures visitors that your business is legit and safe to buy from or be associated with. Clearly display trust signals like contact details, security badges, and authentic customer reviews.
How We Protect Our Clients’ Websites
At Afundi, we take website security seriously and follow best practices to safeguard our clients' sites against threats. Here’s how we help keep your business and customers safe:
🔒 Secure Website Infrastructure - Implement SSL/TLS encryption, secure hosting with AWS, and regular vulnerability scans to protect your site from unauthorised access.
🔒 Regular Updates & Patching - We scan your codebase on a daily basis to ensure your CMS, plugins and software up-to-date to minimise vulnerabilities and maintain optimal performance.
🔒 Web Application Firewall (WAF) - Deploy a WAF to filter out malicious traffic and block common attacks, safeguarding all client websites.
🔒 IP Restriction for Direct Server Access - Limit direct server access by whitelisting authorised IP addresses, ensuring only trusted networks can connect, thereby significantly reducing the risk of unauthorised intrusions.
🔒 Anti-Malware Protection - Use advanced scanning tools to detect and remove malicious code or software from your site.
Final Thoughts: Stay One Step Ahead
Online scams aren’t going away, but businesses that stay informed and take the right precautions can protect themselves and their clients.
At Afundi, we help businesses build secure, trustworthy websites that keep both you and your clients safe. Want to make sure your website is working for you - not against you? Get in touch with our team today, we’d love to help.
#SaferInternetDay #OnlineSecurity #WebsiteSecurity #ThinkBeforeYouClick #Afundi
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